landing pages

5 Digital Marketing Predictions to Pay Attention to (and 5 to Ignore) in 2018

Predictions. At the turn of each new year, we see everyone coming out with predictions about what's going to be hot. In my own charming and cynical fashion, I thought it'd be cool to give my top five digital marketing predictions, as well as five predictions you should probably ignore. When you read these predictions, they will show ...

AutoGrow’s 2017 Year-End Review: Revenue, Successes, Lessons Learned and the Future

2017 was AutoGrow’s best year of revenue to date. We experienced a lot of successes, tasted a few failures and learned a lot along the way. That’s why I’m proud to introduce our first Year-End Review. In this post, I will delve into the projects that brought in revenue in 2017, review areas where we succeeded, recount lessons learned ...

Building the Perfect Landing Page: 37 Conversion Optimization Case Studies

I once read an article that was critical of conversion case studies. It said most conversion or AB test case studies are basically…BS. In other words: you shouldn’t believe everything you read online! (Duh.) You might say: “But why, Matt? The case studies I read show me fancy bar charts and numbers…” That’s a good question. Why aren’t they reliable? The ...

11 Examples of Horrible Landing Pages (and the Spooky Tales of Conversion They Tell)

Halloween might be over, but that doesn’t mean we’re out of spooky stories. Have you ever stumbled upon a horrible landing page that you just knew wouldn’t get your money? As marketers, we’ve all seen them. We even feel bad sometimes because we can tell what the landing page is trying to accomplish, but we can clearly see ...