email marketing

These 5 Email Marketing Psychology Hacks Will Boost Your Sales

Psychology is very important in every part of our lives, but unfortunately, many of us fail to realize just how powerful it can be in email marketing. It can mean the difference between great open rates and no open rate at all. It can mean the difference between excited customers and customers who don’t know who you ...

[Case Study] How to Get a 47% Higher Email Open Rate

 Listen on the go by downloading the audio of today’s video. In this Matt Hack, Matt discusses his recent research on the best format and conventions to use for increased open rates He’ll show you how a simple tweak to your subject line can drastically improve business Hey, guys. Matt Ackerson, the founder of AutoGrow.co, as ...

11 Email Hacks To Activate Leads In Your Funnel (#1 is My Favorite)

Despite some reports to the contrary, email is still the king of online marketing channels. Because email has a 40x return per $1 spent, it makes business sense to focus your energies on this profitable channel to maximize earnings. Email ROI is 4x higher than social media, direct mail, paid search and other channels. However, to ...

[Case Study] Does a Personalized Signature Drive More Email?

 Listen on the go by downloading the audio of today’s video here. There are many ways to personalize an email that will help drive clicks In my case, using a plain signature created 78% more clicks than the version with a script signature and a headshot Test your headshot effectiveness with a trial audience to ...